Azzahra, Mutia, Endah Pri Ariningsih, and Fitri Rahmawati. 2025. “PENGARUH BRAND AMBASSADOR, BRAND IMAGE, PRODUCT QUALITY, DAN PRICE TERHADAP PURCHASE DECISION ERIGO”. Volatilitas Jurnal Manajemen Dan Bisnis 7 (5), 46-59. https://doi.org/10.37729/volatilitas.v7i5.6819.